GTPL – Battle of Faith logo

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National Voice launch campaign

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National Voice was a channel that was launched and though all operations were in place, the brand lacked positioning in its market space. The primary core audience were north Indians, hailing from the core Hindi-speaking states where administrative accountability was lacking especially in the areas of law and order, civic amenities, women safety and their [...]

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Product Testing Film

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Orient Electric Brand AV

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Orient Electric is part of the CK Birla Group and has been a leading fan manufacturing brand for more than 60 years. However, the time was now to shed its old image and embrace the new. The market had diversified and evolved and so did Orient's range of products. Yes Orient Electric was indeed ready [...]

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The Woman – Sahara Network

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International Women's Day is celebrated on March 8 every year. In 2007, Sahara India wanted to do more than just a few special positive news stories. So barring headlines every hour, the entire day was planned to showcase positive stories on women. Here are the video clips of the generic promo and the show open [...]

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