Getting Started with Social Media Streaming: What You Need to Know

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Internet users in India has gone up to a number that was previously unprecedented; from 483 million users in the year 2018, India has now crossed half a billion internet users at a whopping 566 million. Social media streaming has made the leap from novelty to necessity. Channels like Facebook, Instagram, LinkedIn, YouTube and Twitter […]

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Why general entertainment channels (GECs) is the way to go for broadcasters

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Television has for long been the primary source of entertainment for people in India for decades now. However, with the changing times, new platforms for entertainment have emerged on social media. Considering the pace at which these platforms are gaining traction, clearly, the demand for good entertainment couldn’t have been better. This disruption has also […]

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