Are you struggling to create buzz around your brand? – Go topical.

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With the 75th anniversary of the WHO, this World Health Day is all the more special! 😀 Brands these days scoop out such creative ways to draw inspiration from topical events that we can’t resist but appreciate the creativity! To do the same, we drove into the past and dug out some brilliant campaigns from […]

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How to push sales during a slowdown?

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Although the Indian mattresses industry is experiencing a shift from the unorganised sector (which has a hold of over 60 per cent of the market share) and moving towards the organised sector, there is a huge worry gripping this sector. No sector can escape the wrath of a slowing economy. As sales slump, just like […]

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Together, we will survive!

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To stay relevant and afloat in today’s times of the COVID-19, each business will have to modify their way of functioning. Proposals for fresh starts, amalgamations, partnerships and co-sharing of common resources is the need of the hour. For this, attractive pitches, catchy slogans, jingles and commercials have to be generated at the snap of […]

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Solo Travel Tips for Your Trip Abroad

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There’s no denying that travelling offers the best chance to indulge yourself fully. When you are on your own, you can do things at your own pace. You are independent and your visit is not coloured by the prejudices, preferences and tastes of anyone travelling with you. Solo travel is completely personal. You discover yourself […]

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